For the fourth consecutive year FRUKT has been embedded at the beating heart of music festivals worldwide, standing side-by-side with the globe's most avid music fans and the myriad of brands that are actively attempting to reach them.
So, whether you are a festival regular or taking your first tentative steps into the field, this handbook offers up a wealth of insights, stats, trends, and clear, consise commentary on the evolving festival opportunity and how your brand can build tangible value among the world's most passionate music fans.